How to get my site on Google

Get my website on google

There are a number of ways to get your website on Google, the fastest way to get onto Google’s first page results is to advertise. Advertising cost money, a lot of money in some cases especially if you are bidding on competitive keywords on Google or other search engines.

Others methids to get my website on Google are not as expensive but results may not be as good for example you can place ads on social media sites. Finally you can get your site on the first page of Google by using search engine optimization tactics or SEO.

Google imageWhy should you pay when SEO will get your site on Google?

SEO or search engine optimization is a more natural way to grow your site organically and will prove to be a safer bet in the long term. One of the drawbacks of SEO is the long lead in time especially if you can’t afford to pay a team of writers to help you with content and search engine optimization.

Organic results

Have you ever looked on Google search results, I’m sure you have on the first page of any search keyword result you will see maybe four paid ads at the top, those four online businesses are paying Google to put them at the top of the search results?

Go down to the next six results and you will find the organic websites that Google has ranked in order of importance to the person who is surfing the net using a keyword to find a service or information on something.

SEO imageSEO

Search engine optimization is the work that goes into making every page image and video on a website as visible as it can be to the search engines so that when they crawl your site, they can establish exactly what each page on that site is about.

Furthermore, the search engines can establish how popular a page is to the traffic that goes there by measuring the bounce rate, time on page, page loading speed and a host of other factors.

The search engines like Google Yahoo Bing Duck Go Go and others use complicated algorithms to establish how valuable each website is to the people that use it.

How to get your site on Google

Google is the largest search engine in the world by quite some distance so when people ask to get my site on Google I tell them that unless they want to spend thousands of dollars to get on the first page of Google there is only one way to do it and that is by SEO.

So how do you start SEO?

First you need to understand how Google looks at each factor before they rank your site for example the quality and length of your content, number and quality of inbound links, is your site mobile friendly, how fast does your site load, keywords stuffing, website authority, how secure are your web pages and finally image optimization within your site.

Let’s look at each ranking factor in detail.

1. Quality and length of your content
When building your website, you should be concentrating on your visitors needs so your content should reflect what they want to read. It should be informative, high quality, interesting and detailed, it should be long, at least 1,000 words and up to 3,000 words.

2. Number and quality of inbound links.
Google like to see links to important high-ranking sites on your site, those are outbound links, Google places even more importance on inbound links or links from authority sites to yours, links like this will make your site rank much higher in the serps.

3. Mobile friendly website
Keep in mind when choosing a theme for your site that more and more people are using their mobile phones to access content on the internet. Make sure that your site is fully optimized for mobile usage, users will want to be able to navigate your site and find what they are looking for easily.

4. Site speed
In this era of instant gratification if your site doesn’t load within 2-3 seconds people will tend to go to the next site in the search results. Google will rank you on this metric do choose a theme that is fast loading or use Google speed test to test the loading speed of your site on desktop and especially on mobile.

5. Keyword stuffing

Remember don’t stuff your article with the same keyword, try different variations on the keyword and your article will rank higher.
A good rule of thumb is to spread your keyword throughout your article, put your keyword in a way that it looks natural.
Many experts say that your keyword density should be of the order between 1-3% of your total article word count.

6. Website authority

The longer your website has been around and the frequency that you write content has an effect on your website authority. Keep researching quality keywords and write articles around them as often as you can.

7. Secure web pages
Google like to see secure webpages use SSL ask your hosting company to install it on your site.

8. Image optimization
Always add what the image is in the meta tag, it helps Google to understand better your site and rank it higher.

Additional things you can do to rank on Google

1. Start a website blog
Blogging has become very popular, by starting a blog based around the main content of your site could have a significant impact on your website rankings.
Put some thought into what you would like to write about and make your blog posts equal to about one third of your website content.

2. Get some quality inbound links
Ask other website owners in your niche if they would be willing to place a link on their site to your site and you will do the same for them, the local chamber of commerce would be happy to place a link on their site for chamber members.

3. Article writing
Although article writing on other sites doesn’t have the same clout with the search engines that it used to it’s still worth writing some articles where you can place your website link in the author bio. Pick a relevant keyword and use SEO principles to make your articles easy to find.

4. Google my business
Google offers local business listings for free to people with a Google account, so take advantage and list your site as a local business, this will increase your chances of your site being found when local people search for a service like yours.

It never stops

Most website owners find that even though they may rank well for one keyword or phrase it may not always be the case for other keywords on their sites.
Google never stops changing its algorithms so what works today may not work tomorrow, most sites go up and down in the rankings from week to week, so your SEO needs to be changing with it.

Perseverance is the key to any successful website, listen to information on changes in SEO keep writing quality optimized content, keep blogging every week, keep making videos to promote your content on YouTube.

Success takes time

Remember success doesn’t come overnight, success is achieved by hard work, passion and a willingness to learn new SEO strategies.

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