Website marketing internet business
I’m guessing that you are interested in finding out more about a website marketing internet business that can make money for you through sales of affiliate products or services or from cresting your own products to make money from.
Website marketing is no different from marketing in the shall we call it “the real world” at the end of the day marketing is all about connecting your brand with potential customers, making them aware of the features and benefits of your product or service and ultimately converting that awareness into sales.
The difference between offline sales and online sales is the size of the market, according to the stastistics website Statista more than 2.5 billion people will use the internet to purchase goods or services in 2020.
Internet business Marketplace
The marketplace for your website marketing internet business is potentially a very profitable place for you to do business, how do you start your online business? Let me show you the 7 most important steps that you need to take to build a website internet marketing business.
1. Discover your niche
To begin with building your website internet marketing business you need to discover your niche, maybe you already have some ideas for your site that can make you money, that’s fine don’t jump in just yet let’s do some research on your website business ideas.
Use this keyword tool to find out if your idea is going to be one that will be profitable enough to make money from in the months and years ahead. When you put your keyword into the free keyword tool you will be give some numbers that will indicate the number of monthly searches, the number of competing websites and how difficult it will be for you to rank for that keyword.
I recommend that you take your keyword research a step further, go to Google trends, follow the same procedure enter your keyword and see if the trend is up or down, trust me you will save yourself a lot of time and money by doing your keyword research.
Now that you have found your niche, let’s move on to building your website.
2 Building your website business
Start your online business by learning how to building your website that has good functionality, it is user friendly, it is mobile friendly, all of your posts are optimized to get the highest possible placings in the search engine results as you strive to become an expert in your niche.
If you have never built a website before, then I suggest that you start at the beginning learn from this website training and you will have your website up and running in no time.
3. Learn search engine marketing
During the process of building your website marketing business you need to know the best strategies in search engine marketing, there are two parts too this SEM (search engine marketing) and SEO (search engine optimization).
According to Wikipedia search engine marketing is a form of internet marketing involving promoting websites by making them more visible to the search engines primarily through paid ads.
On the other hand SEO or search engine optimization is the practise of writing content that is keyword focused in a niche optimized to it’s maximum to enhance it’s pages results organically and without cost.
In other words you have two choices when it comes to your website marketing internet business, you can either (A) build a site through search engine marketing where you pay for traffic or (B) build a site through SEO where you get free or organic traffic.
4. Mobile friendly marketing internet business
According to Pew research more than 5 billion people have smartphones, Google shopping insights reveal that more than 80% of people that use smartphones are more than likely to buy from websites that are mobile friendly, in other words they can quickly find answers to their questions.
Aim for a user friendly mobile website, always look at how your website internet marketing business looks and feels on a mobile phone. Ask a friend or a family to test it out don’t be afraid to ask for critical comments and make changes if you have to.
5. Learn content marketing
Content marketing is the building block of every successful website marketing internet business, content marketing is the very foundation of your success or failure, content marketing will drive visitors to your site, content marketing will turn visitors into loyal customers.
In a nutshell content marketing done properly will convert your website visitors into paying customers for your product or in the case of affiliate marketing someone else’s product.
Affiliate marketing is less risky than for example if you want to sell your own product it takes a lot of time and money to design the product, to produce the product and to market the product.
Affiliate marketing is a great way to make money from your website internet marketing business, affiliate marketing is a low cost way to make money on the internet.
Content marketing is a skill that you can learn, your goal is to write high quality engaging content that your website visitors will be eager to read and share on social media.
Not only will they want to read your content but you will want them to click on your product recommendations so that you make money from affiliate sales or services.
Before you start writing a post for your website put some thought into why are you writing? are you writing for yourself or are you writing with your reade in mind?
Think about what your website visitor may be looking for in terms of an answer to their question always put a call to action in your post, for example “sign up for a newsletter” or click on a link to another page on your site, or ask them to click on an affiliate link to a product that you have recommended.
When you write content break it down into short sentences and paragraphs of no more than 5 lines, use high quality images that can be accessed free or paid for, don’t use images from other people’s sites unless you want to be sued. Break up your content with images that are in keeping with the content, don’t forget to use the alt tag to describe the image for the benefit of the search engines.
Video marketing has become huge in the past few years, in fact video search is now the second most used way that people are using to find out information on the internet, use video marketing in your website internet marketing business to drive traffic to your site.
Learn more about video marketing here.
6. Learning social media marketing
According to our world in data the world’s population is near 7.7 billion, did you know that more than 3.4 billion people have a social media account, that’s a staggering figure nearly half of the world’s population are on social media.
You can see the importance of learning social media marketing for your website marketing internet business can’t you?
The opportunity to make money from social media marketing is one that you cannot afford to miss, social media is a great way to bring more visitors to your website.
Social media marketing will help you to establish your brand, to build a following for your brand, overall social media will be one of the main drivers fir your website traffic.
Focus on creating outstanding content, open a social media account with Facebook, Pinterest, YouTube, WhatsApp, LinkedIn, and Twitter, after you write a post share it with your followers on all your social media platforms.
7. Learn how to promote your local business
If your website internet marketing business is attached to a physical store in your town the you can use your website to find more local customers by using local SEO.
Local SEO means that you use local names and places to help people find your physical store through your website for example let’s say you have a local hardware store in Lansing, Michigan you need more customers so on your site you mention “hardware store in Lansing, Michigan” that way Google will direct people that are looking for that keyword to your site.
You could also target a product in your store for example a ” best DIY product in Lansing,Michigan” write some content around that keyword to drive more traffic to your site and physical store.
I hope that you have gained some knowledge from my post on how to build a website marketing business, in conclusion study the marketplace, discover your niche through keyword research and Google trends, build your website, learn search engine marketing, learn mobile friendly marketing, learn content marketing, learn social media marketing.
When you get to grips with all of the above learn the best strategies on how to promote your business and make money online.